Defining a Problem
“If I had an hour to solve a problem I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.”- Albert Einstein
What is a Problem statement?
It is a simple but great way to concentrate on the key problem(s) to solve, constantly asking the ‘why’ of a specific problem or need.
It is NOT a solution in disguise.
It needs to reflect your understanding of the problem that you’re looking to solve and serve as a communication tool in ensuring that other people are on the same page with regards to the understanding of a problem.
What goes inside defining a problem statement?
Do background research on the:
Product
Company
Market
Understand the Customer:
Build a persona
Map their journey
Identify their pain points
Define the problem you want to solve
Analyze the impact of the problem
Identify the root cause of the problem
Prepare the problem statement
You'll find more information and some great examples in these articles below:
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